Be a Product Search Engine

You have to operate your business like Google. Whenever someone wants information, they use google to source that information. In other words, whenever your customer wants a product, the salesperson should source the product for the customer. You might then ask, "How do you make money from that?" Well Google operates like a media company and that is model you can use or you can use the e-commerce model that Amazon uses. Google makes money from advertising. This leads back to the key question you should ask all customers, "DO YOU HAVE ISSUES SOURCING A PRODUCT?" You should then search for any product your customer wants and give it the customer. It is an excellent marketing tool for any business model which I call "PRODUCT SOURCING STRATEGY".

It is now the information age and people are searching for products online daily. You can transform your business into a product search engine by using your phone to call a customer and ask them if they are having difficulties finding any product that they need. This is exactly the business model Google uses, you want information and google finds the information and gives it to you. Be a product search engine and boost your SALES.