Wednesday 27 November 2019

The Medical Laboratory Made Easy

Business is very easy. It is as simple as finding a product that the customer wants and selling that product to the customer. This is the easiest method to build a business, which I call PRODUCT SOURCING STRATEGY. The secret question to ask customers is "DO YOU HAVE ISSUES SOURCING A PRODUCT?" This "PRODUCT" is dependent on which industry the customer regularly sources products from.


Similarly, in the Laboratory Medicine industry, building a Medical Laboratory is easy. It is as simple as finding a Medical Laboratory Test that Doctors and Patients want and selling that Medical Laboratory Test to the Doctor or Patient. The secret question to ask Doctors and Patients is "DO YOU HAVE ISSUES SOURCING A MEDICAL LABORATORY TEST?" Therefore, the "PRODUCT" in the Medical Laboratory industry is the Medical Laboratory Test.

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